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Be Netflix Intelligent to Grow your Business. Stop Shooting in the Dark!

I am a big fan of Netflix shows, but even a bigger fan of Netflix itself. The reason being Netflix’s business intelligence (BI) that is secretly predicting the future of sales and marketing. If you also want to be a smart marketer and take your
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Why is Industry 4.0 the Future of Productivity and Growth in Manufacturing?

The new buzzword for industry is Industry 4.0, which refers to the fourth industrial revolution. Owing to IT advancements in the past decade, Industry 4.0 is believed to significantly evolve the supply chain and production line in manufacturing
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Why is Big Data Analytics the Key to Stay Ahead of Competition?

No matter what type your business is, data analysis always plays a vital role in providing you a competitive edge and bring innovation in the way you do your business. Collating data to discover new business opportunities and meet customer
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Apache Hadoop vs Apache Spark: Two Popular Big Data Frameworks Compared

The term Big Data has created a lot of hype already in the business world. Chief managers know that their marketing strategies are most likely to yield successful results when planned around big data analytics. For simple reasons, use of big data
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7 Tools for Successful Big Data Analytics

Image Courtesy: studyin-uk.in Data collection and analytics have always been crucial to chief business managers’ capability of making right business decisions. But unlike past, databases now have data with high volume, velocity, and veracity. Going
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Top 5 Concerns of Big Data Hadoop Implementation

  Apache Hadoop is an open-source, java-based programming framework meant to process large data sets in a distributed environment. Hadoop has created a lot of Big Data hype in digital arena, with many viewing it as the best platform for
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Big Data Retail Merchandising Strategy for SMBs

Retail merchandising strategy is paramount for small and medium sized retailers to boost sales of their products. It’s imperative to explore every corner of business strategy landscape to survive tough competition. For example, determining the
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How Will Big Data Impact Effective Lead Generation for better Conversions?

A lot of songs have been sung about the virtues of having precise information at the precise time. And these songs just don’t get old. If anything, they are only getting BIG.   People are looking for information (read products and
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